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Whilst Rebound Research specialises in customer satisfaction research, professional services are also offered in employee attitude studies, product testing & new product development, pricing & promotions research and brand health. In addition to these quantitative services, group moderation & qualitative reporting, mystery shopping and website evaluation are also available.
All services are fully customised to meet your requirements.
Key features of our core service line, customer satisfaction research,
include:
- Fully customised surveys.
- Sample sizes of 500 plus to provide statistically significant data.
- Surveys distributed online, via email, via telephone or self completed by the respondent with pen & paper. The most appropriate methodology is implemented to suit you and to guarantee the best response rate from your customers.
- Standard analysis includes frequencies, cross tabulations, significance testing and importance versus performance. More complex analysis, such as factor, cluster, conjoint and quadrant analyses are available where relevant and at request.
- Just some of the many valuable findings include:
- Who your customers and potential customers are.
- Levels of awareness and usage across each of your products & services.
- Factors which are most important to them.
- How well you are delivering in those areas.
- Whether prices are consistent with what buyers view as the product's value.
- Whether your advertising and promotional programs are working.
- How well your satisfaction ratings compare to those of your competitor's and against industry benchmarks.
- The final comprehensive written report provides clear interpretations, exhaustive conclusions and actionable recommendations.
- A presentation of the final report and a period of post-study consultancy are provided free of charge.
For more information on all of our products and services contact
us.
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